How to plan gym and club merchandise
Australian buying guides
Start with a small, coordinated choice that members actually want to wear. Decide whether the range is for training, staff, fundraising or merchandise sales before selecting garments and quantities.
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Choose the purpose first
A training top needs to suit activity. A merchandise tee may be chosen for weight, cut and appearance outside the gym. Staff clothing may need a different fit and logo treatment again. Read cotton versus performance gym shirts before combining these needs.
Ask members which garments they would use, what fits they prefer and what price range they expect. Interest is useful feedback, but it is not a paid order.
Build a coordinated range
- One everyday option: a cotton tee or checked training style.
- One merchandise option: a heavyweight or washed tee with a distinct fit.
- One layer: a hoodie or crew for staff, travel or member wear.
Browse team shirts, oversized tees, hoodies and crews. Start with a manageable colour selection and check size coverage across the group.
Sample the complete idea
Check fabric, fit and the proposed decoration before committing to a larger run. A digital proof helps with artwork layout; a physical sample helps with feel and fit. Follow the garment label when assessing care, and record what you actually tested.
Use the fabric-weight guide for comparisons and the artwork guide for logo files and placement.
Plan the money and quantities
Compare quotes for realistic quantities, not an assumed sell-out. If you sell the garments, consider the actual order cost, tax treatment, payment fees, unsold sizes and any distribution costs when setting a selling price. Margin is not the same as the difference between a blank price and a retail price.
Decide who collects sizes, payments and approvals. If you choose to take preorders, explain the deadline, final specification and terms clearly before collecting money.
Keep the next order organised
Retain the garment references, size breakdown and approved design. Check availability again before announcing a repeat drop. Use the group sizing checklist and ordering process to keep one consistent brief.
Common questions
Should we start with a large range?
Start with the items your members are most likely to use. More styles create more fit, colour and stock decisions; expand when you have useful feedback or order history.
Can one order include staff and member garments?
Send each garment and quantity as a separate line in the brief. We will check availability, decoration and quote treatment rather than assuming every item is identical.
Keep planning your order
- Cotton or performance fabric for gym shirts?
- How printed T-shirt pricing works
- How to collect sizes for a group clothing order
Shop team shirts and gym merch · Shop hoodies · Shop matching sets
Request a custom apparel quote
Send the approximate quantity, garment ideas, artwork, delivery postcode and needed-by date. We can help check the details before you proceed.

